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We repeatedly challenge ourselves to break through our limits, all for the sake of the "joy of choice."

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Maca drink series

Quick attack MAX that responds to motivation!
The confidence you need now

Contains 4,400mg of maca (raw equivalent) and 150mg of long pepper (powder equivalent) per bottle! A fast-acting boost to meet your motivation needs! Recommended for those who want to gain confidence, need momentum, or are short on time.

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From the energetic "Instant MAX" to the limit-breaking "33000".

The first product in the Maca Drink series, "Maca 4400 Quick MAX," was created as a nourishing drink that combined the convenience of an energy drink with the authentic feel of a nutritional drink. During development, attention was paid not only to the ingredients but also to the taste, and by adding spiciness with ingredients such as long pepper extract, a satisfying taste that makes you feel full of energy was achieved. The clear and straightforward way in which the amount of maca is included was also well received, and it steadily gained support.

The product that truly propelled the series forward was "Maca 22000 Extreme TERA MAX." The immense success of this product likely solidified the brand's greatest appeal: the ability to choose based on the amount of maca it contains.

Then, in response to requests for an even higher-grade product, we created "Maca + PLUS 33000 Premium PETA MAX." However, at the time, the upper limit for the safe daily intake of maca was 24,000mg (raw equivalent), and maca alone could not reach the "33,000" figure. Therefore, we adopted an unusual format of including a "boost capsule" separately from the drink, and achieved the target figure by combining it with other ingredients.

A groundbreaking "capsule packaging" approach and a challenge to new sales channels.

The idea of ​​including capsules in the packaging, which we adopted for "33000," was actually an adaptation of a limited-edition product that had been well-received in the past. However, when it came to mass-producing it as a regular product, it was an extremely difficult method that would never have been approved under normal circumstances, as it required manufacturing tens of thousands of special bags at once for just two capsules per box. Nevertheless, we were able to obtain internal approval thanks to the solid track record that the series had built up until then. After its release, this sense of "exclusivity" and "extraordinaryness" was well-received, and it recorded significant sales from the first year.

Furthermore, the highest-end product in the series, "Maca 55000 PREMIUM EXA MAX," is now available. Previously, the safe daily intake of maca was confirmed to be up to 24,000 mg. Aiming to develop a product with an even higher concentration, we requested additional safety tests from the raw material manufacturer. As a result, we were able to confirm the safety of consuming even higher concentrations, which led to the creation of "55000."

Furthermore, as we've built a track record in drugstores, we're also exploring a new sales channel: convenience stores. We've started with a limited number of stores carrying our products on a spot basis. Currently, we're also working on developing original formulas for convenience stores. We want to continue taking on new challenges while cherishing our relationships with our clients and customers.

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